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Feb 04
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BLOG TWO B 

least favorite superbowl ad…

When I first saw this commercial I couldn’t figure out what the purpose of their company was that they were trying to advertise. I also didn’t appreciate the use of 3D/anime characters to replicate humans in the business world. Furthermore, I was actually dissapointed that they used an Indian gentleman to represent an employee who was not working up to his standards. Why is the ‘boss’ very short compared to the height of the desk and why does he wear a hair piece? Why does the employee recieve a trophy for working as efficiently as the ‘boss’ figure would like him to? These are all actions that are not realistic in the business world. The bottom line is the commercial frustrated me so much that I didn’t even want to think about it again and tried to forget about it as quickly as possible. This was a poor choice of an advertising strategy and a very large waste of money.